Beyond Academics’ Top 10 Things to Expect in 2023

Beyond Academics, a higher ed consulting firm, issued their Top 10 list of things to expect in 2023. It’s a list worth reading and rather than repeat much of what is in the short report, I thought I’d provide a few comments. 1 – Enrollment campaigns start to leverage emerging technologies like artificial intelligence (AI) […]

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A Content Marketing Primer

History  Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action. The concept of content marketing has been around for centuries, with some historians tracing it back to ancient civilizations. However, the modern […]

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ChatGPT, a Provocative AI application

Over the past few weeks, the ChatGPT product from the OpenAI initiative has been in the news, primarily for its ability to write an accurate seamless essay about any topic that the user has in mind. I’ve been playing around with it for a couple of weeks and thought that I would kick off the […]

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Which Benefits the Most, the Community or the Well-funded Community College?

I read with interest news about the $770 million bond issue that the Austin Community College District placed on the ballot for Austin, TX area voters in November. Approved by the ACC’s Board of Trustees in August, the purpose of the bond was to fund workforce training in healthcare, advanced manufacturing and information technology across […]

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Holiday Greetings

Despite the prevalence of and participation in social media, approximately two-thirds of adults are projected to send holiday greeting cards this year between Thanksgiving and New Year’s (https://www.grid.news/story/economy/2022/12/14/two-thirds-of-us-adults-who-send-holiday-cards-this-year-will-do-so-via-snail-mail-gridharris-poll/ ). At our house, we have a festive bowl that we use to collect our cards as they arrive beginning around Thanksgiving. Having the cards in the […]

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High-Scoring Students Applying to Selective Colleges Drive Up Applications

I received a phone call from a good friend the other day. While we were catching up, he told me that his son (a senior in high school) was deferred with his early decision application to an elite Ivy League university. I asked how many colleges his son was planning to apply to given that […]

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Kansas Regents Review Options to Cut Duplicate Majors Across System

A Topeka Capital-Journal article by Rafael Garcia reported recommendations from the rpk Group’s review of the Board of Regents analysis and approval of programs at the six state universities. The Regents currently review programs on an institutional basis without looking at the System as a whole. While stating that their review of the System’s collective […]

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Credential Engine Issues its Latest Report and No Surprise, the Totals Have Increased

In 2016, the American Public University System (APUS) joined the Credential Transparency Initiative (CTI) and in 2017, APUS became a founding member of the Credential Engine. As APUS president at the time, I was pleased that we participated in this initiative at its inception. Last year, I wrote about Credential Engine’s third report identifying nearly […]

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Fixing the Negativity of Social Media

In the Winter 2022 issue of the Duke Mag, I read an interesting article written by Corbie Hill about Duke sociology professor Chris Bail and his initiatives to reset the partisan digital divide. Bail is the author of Breaking the Social Media Prism: How to Make Our Platforms less Polarizing and is also the co-founder […]

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Subjects of Interest

Artificial Intelligence/AI

EdTech

Higher Education

Independent Schools

K-12

Science

Student Persistence

The Future of Work

Workforce