Home Tag "chatbot"

A Content Marketing Primer

History

 Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action.

The concept of content marketing has been around for centuries, with some historians tracing it back to ancient civilizations. However, the modern concept of content marketing as we know it today started to take shape in the early 20th century with the advent of mass media and advertising.

ChatGPT, a Provocative AI application

Over the past few weeks, the ChatGPT product from the OpenAI initiative has been in the news, primarily for its ability to write an accurate seamless essay about any topic that the user has in mind. I’ve been playing around with it for a couple of weeks and thought that I would kick off the New Year with a review.