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Adapt Now: The Coronavirus Will Be with Us for a While

Adapt Now: The Coronavirus Will Be with Us for a While

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When the first college campuses in the state of Washington closed because of the COVID-19 pandemic, I thought the actions to be reasonable and short term because of the proximity to Seattle, the early coronavirus hotspot in the U.S. As more college campuses closed for the remainder of the spring semester and athletic teams’ seasons were cancelled, I thought the actions to be reasonable. Those measures were designed to keep a socially active age group from spreading the coronavirus on campus and in their college towns and cities.

When Boston University became the first college in the U.S. to announce in April that its live classes might be cancelled until January, I thought their announcement to be more headline-oriented than prescient. But as the months have progressed, that’s clearly not the case.

Most colleges that have announced a reopening of their campuses this fall have moved large lecture classes online. Many others are in a hybrid mode with reduced in-person attendance and social distancing.

As we get closer to the fall semester starts in August, the Ivy League and Patriot League have cancelled fall sports. Other athletic conferences are announcing changes in their plans, including the cancellation of non-conference football opponents (Big 10 and Pac-12). I can’t imagine any football games having more than a fraction of their normal ticket sales, if they play at all this fall.

Phil Hill, an ed tech consultant and observer of trends in Ed Tech, has been tracking college student COVID surveys on his blog. Kevin Kelly, an author and writer for Phil on EdTech, reports that there are now 22 COVID-19 surveys that they are tracking, and more are on the way. Observations from these surveys indicate: (1) students’ fall plans have increased in uncertainty, (2) almost six in 10 students faced basic needs insecurity this spring, and (3) students’ switch to online provoked a lack of connection and community.

Mr. Kelly provides some recommendations for what colleges can do to help students. He also states that the surveys are not asking students what they need specifically (versus a general survey question), which would be helpful as the disrupted fall term approaches.

An article published in The Atlantic this morning discusses the concept of herd immunity as it relates to viruses and COVID-19 specifically. Reporter James Hamlin writes about the math behind complex modeling, where tweaks from initial conditions can deliver widely varying results.

In mid-February, Harvard epidemiologist Marc Lipsitch told Hamlin that most people in the U.S. could be infected if leaders didn’t take action, and herd immunity could happen after 40-70 percent of the population had been infected. Now, some scientists are stating that herd immunity could occur at 20 percent or lower.

The complexity of the math relates to the fact that infection is not linear. Harvard’s Lipsitch has lowered his range to 20-60 percent, but is skeptical that the actual range will be closer to 20 percent. Because there is not yet a vaccine available, left unchecked, the percentage of people infected could exceed 70 percent.

Hamlin writes that we have the wealth in the U.S. to care for people and to see the herd immunity threshold where we choose. The variable in the system is how willing people will be to change their habits until a coronavirus vaccine is available. The variance between locales in the U.S. is huge, with recent spikes in infection in the South and Southwest resulting from a relapse of social distancing practices.

All of this information leads me to conclude that COVID-19 infections will continue into the winter and spring unless a lockdown occurs soon. The infections could continue into next summer unless a vaccine is available soon enough to inoculate several hundred million people. It will be years before campus activities return to normalcy.

Colleges and universities should prepare for more online classes, and they should invest the time and money now to provide faculty with the proper guidance and direction for teaching online. Advising, counseling, admissions, and other student services should consider ways to improve their communications. At the same time, those student services should also increase the sense of community for students who are learning remotely.

Admissions directors should pay attention to high school graduates, most of whom will be involved with online classes for the second consecutive year. Will COVID-19 impact college readiness of high school graduates? Will the coronavirus pandemic increase or decrease their desire for a college campus environment? Will some high school seniors choose to skip their final year of high school and enroll in online college courses this fall?

Most colleges will have to determine how to adjust their business model. Increasing enrollment to adjust for lower room and board and other ancillary fees will be impossible for all but a few strong brands with the knowledge and desire to increase the number of online students. A return to normal is not happening in the near future.

Wally Boston Dr. Wallace E. Boston was appointed President and Chief Executive Officer of American Public University System (APUS) and its parent company, American Public Education, Inc. (APEI) in July 2004. He joined APUS as its Executive Vice President in 2002. In September 2019, Dr. Boston retired as CEO of APEI and retired as APUS President in August 2020. Dr. Boston guided APUS through its successful initial accreditation with the Higher Learning Commission of the North Central Association in 2006 and ten-year reaccreditation in 2011. In November 2007, he led APEI to an initial public offering on the NASDAQ Exchange. For four years from 2009 through 2012, APEI was ranked in Forbes' Top 10 list of America's Best Small Public Companies. During his tenure as president, APUS grew to over 85,000 students, 200 degree and certificate programs, and approximately 100,000 alumni. While serving as APEI CEO and APUS President, Dr. Boston was a board member of APEI, APUS, Hondros College of Nursing, and Fidelis, Inc. Dr. Boston was appointed to the National Advisory Committee on Institutional Quality and Integrity by the U.S. Secretary of Education in 2019. He also serves as a member of the Board of Advisors of the National Institute for Learning Outcomes Assessment (NILOA), as a Trustee of The American College of Financial Services, as a member of the board of Our Community Salutes - USA, and as a member and chair of the board of New Horizons Worldwide. He has authored and co-authored papers on the topic of online post-secondary student retention, and is a frequent speaker on the impact of technology on higher education. Dr. Boston is a past Treasurer of the Board of Trustees of the McDonogh School, a private K-12 school in Baltimore. In his career prior to APEI and APUS, Dr. Boston served as either CFO, COO, or CEO of Meridian Healthcare, Manor Healthcare, Neighborcare Pharmacies, and Sun Healthcare Group. Dr. Boston is a Certified Public Accountant, Certified Management Accountant, and Chartered Global Management Accountant. He earned an A.B. degree in History from Duke University, an MBA in Marketing and Accounting from Tulane University’s Freeman School of Business Administration, and a Doctorate in Higher Education Management from the University of Pennsylvania’s Graduate School of Education. In 2008, the Board of Trustees of APUS awarded him a Doctorate in Business Administration, honoris causa, and, in April 2017, also bestowed him with the title President Emeritus. In August 2020, the Board of Trustees of APUS appointed him Trustee Emeritus. In November 2020, the Board of Trustees announced that the APUS School of Business would be renamed the Dr. Wallace E Boston School of Business in recognition of Dr. Boston's service to the university. Dr. Boston lives with his family in Austin, Texas.

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